TYPE. DESIGN. WRITE.
Ars mensura rerum.
Craft-first creative director. Master designer, typographer, and writer. Thirty years building brands into new media.
01 — AI / NEW MEDIA
Mise en Scène
Advising Creative Director & Illustrator/Storyboard Artist · 2022–Present
Cathay PacificBudweiserFordSonySamsung
AI-native creative studio built by filmmakers. Cinematic AI films, live-action/AI hybrids, and animatics for Cathay Pacific, Budweiser, Ford, Volvo, Sony PlayStation, Samsung, Air France, and the American Cancer Society. Finalist, Luma AI Dream Brief — one of 21 selected from 400+ global submissions. Covered in Motionographer and STASH.
02 — HERITAGE BRAND
Dallas 1997–2010
Interactive Senior Art Director → Founding Principal
PepsiWorldHerman MillerChick-fil-ADr PepperIndoorDirect
Before broadband. Before standards. Before anyone had a playbook for what the web could be. PepsiWorld, Herman Miller, Neiman Marcus, Chick-fil-A, Dr Pepper, Whataburger. IndoorDirect — the first digital out-of-home network for quick-service restaurants, exited for $22M.
03 — CRAFT
Craft
Typography · Illustration · Design
TypographyIllustrationBrandingPrint
Elton John's Home Again video prop. Raising Cane's illustrations. Documentary branding for Battlefield Home, Ole War Skule, and Forgotten Bayou. The Peter Shire retrospective catalog. Posters, marks, and books.